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Welcome! If you’re looking for an innovative and personalized plan to grow and reenergize your business, you’ve found the right place. For more than 20 years, business owner and consultant Susan Southerland has worked closely with today’s everyday consumers, learning the secrets to what makes them tick. Now, she’s sharing that knowledge with other companies and entrepreneurs through speaking engagements and one-on-one consulting. Let Susan take your business to the next level!
“Our initial communications to [clients] have completely changed and we have seen our response rate go from 10 percent to 65 percent thanks to Susan.”

– Cameron Fox, Chief Creative Officer, iEntertainment

“I quickly applied some of the tips [Susan] offered in terms of communication, listening and then responding, and every single approach worked! The [client] signed my contract on the spot and gave me a deposit.”

- Lindsy Hines, Weddings by Lindsy

Evolving from a sole proprietor to the president of Just Events! Group, Inc, a nationally-recognized event management company, Susan knows what it takes to operate a successful business and make it flourish! Her experience working with everyday consumers allows her unique insights into marketing strategies that apply to small businesses and large corporations alike. She understands what consumers want, and can help your business connect with them in strategic, cost-effective, and—most importantly—memorable ways. When you work with Susan, you invest in your company’s future. Find out how Susan can help your company today!
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